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Bank of Ireland UCD Michael Smurfit Programme

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We're midway through our sponsorship of the UCD Michael Smurfit MSc in Digital Marketing Programme with SMEs. In this video we hear from programme coordinator, Dr. Laurent Muzellac, and Bank of Ireland representative, Eamonn O'Raghallaigh, on the importance of this programme for Bank of Ireland, and the positive impact of the course for the Smurfit students.

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