Contributor Profile
Mark Leech
- Company: Gibney Communications
- Position: Account Director
- LinkedIn: http://ie.linkedin.com/in/markleech
- Website: http://www.gibneycomm.ie
Quick Bio
Mark Leech has almost fifteen years experience in consultancy, public relations, marketing and communications where his clients included multinationals, semi-state bodies, government departments and start up companies.
Over the years he devised and implemented communications strategies for some of Europe’s leading corporations as well as working with indigenous retail clients on brand awareness and marketing. He has extensive online marketing expertise and a practical knowledge of how the internet can be used to generate attention, traffic and sales. He holds a Degree in Communications from DIT.
RECENT CONTRIBUTIONS
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Social Media Policy
How can marketers embrace social media and yet ensure that the online interactions of their team remain within the guidelines of the company? Ca...
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Does your business have a crisis management plan?
While most large organisations will generally have a crisis management plan in place, smaller companies might often tend to ignore crisis manage...
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Social media – no pressure to do it all
A recurring theme among organisations towards social media is the feeling that they should be utilising every social media channel when it comes...
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Creating awareness through PR
For any emerging company, public relations activity can be one of the most effective means of promoting your busine...
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